DOIONLINE

DOIONLINE NO - IJMAS-IRAJ-DOIONLINE-9318

Publish In
International Journal of Management and Applied Science (IJMAS)-IJMAS
Journal Home
Volume Issue
Issue
Volume-3,Issue-9  ( Sep, 2017 )
Paper Title
Dimensionality of Hotel Experiences among Deaf Guests
Author Name
Ahmad Azmi M.Ariffin, Maggie Chong
Affilition
Graduate School of Business, Universiti Kebangsaan Malaysia
Pages
23-28
Abstract
This article discusses the six core dimensions of hotel service experiences in the context of deaf hotel guests. The six dimensions are trust, convenience, safety, reliability, satisfaction and communication. This article also elaborated on the implications of the dimensionality to the practice as well as to the general public. Finally, recommendation for future research are outlined. Keywords - Hotel Marketing, Tourists Experiences, Disable Tourists
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