DOIONLINE 
DOIONLINE Publish In |
International Journal of Management and Applied Science (IJMAS)-IJMAS |
 Journal Home Volume Issue |
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Issue |
Volume-3,Issue-9 ( Sep, 2017 ) | |||||||||
Paper Title |
The Service Experiences of Deaf Hotel Guests | |||||||||
Author Name |
Maggie Chong, Ahmad Azmi M.Ariffin | |||||||||
Affilition |
Graduate School of Business, Universiti Kebangsaan Malaysia | |||||||||
Pages |
38-43 | |||||||||
Abstract |
This study explores the hotel experiences of people with hearing disability, which include booking of rooms, actual stay in the hotels, and decision to return in the future. Through snowball sampling, twelve deaf individuals served as participants in this study. Interview questions were generated from past studies and were based on the Social Model of Disability (Joseph 2007). Keywords: Hotel Marketing, Tourists Experiences, Disable Tourists | |||||||||
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