DOIONLINE

DOIONLINE NO - IJMAS-IRAJ-DOIONLINE-14618

Publish In
International Journal of Management and Applied Science (IJMAS)-IJMAS
Journal Home
Volume Issue
Issue
Volume-4,Issue-12  ( Dec, 2018 )
Paper Title
Social Network users Behavior and Attitude: A Case Study of using Google Apps for Education of Private University in Pathumthani
Author Name
 Visittha Chintaladdha, Supavadee Potiwetchakull, Naruemon Teerapattanakiat
Affilition
Faculty of Fine and Applied Arts, Faculty of Fine and Applied Arts, Suan Sunandha Rajabhat University, Faculty of Business Administration and Accounting, Pathumthani University, Thailand
Pages
17-20
Abstract
The purpose of this thesis is to study social network users behavior and attitude, a case study of using Google Apps for Education of the private university in Pathumthani. The study result shows that 1) Personal Characteristics: the study was mostly made among undergraduate male student from which the social networks or online network can build relationship between you and friends in a form of network linkage to keep up with the times. 2) The acceptance of innovation of Google Apps for Education to support learning and teaching: The acceptance of social network users towards Google App for Education shows high-level opinion. 3) Comparison of the acceptance of Google App for Education to support learning and teaching to personnel characteristics: according to all 4 hypothesis, it shows that the different of the individual characteristics effects the comprehensive different attitude towards social network, a case study of Google Apps for Education, and also the acceptance of information technology i.e. using skill, computerized experience, data base knowledge and document typing knowledge Keywords - Users behavior, Attitude, Social Network, Google Apps for Education, Private University in Pathumthani province
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