DOIONLINE 
DOIONLINE Publish In |
International Journal of Management and Applied Science (IJMAS)-IJMAS |
 Journal Home Volume Issue |
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Issue |
Volume-4,Issue-1 ( Jan, 2018 ) | |||||||||
Paper Title |
Understanding of the Term Conspicuous Consumption: A Literature Review | |||||||||
Author Name |
Ankita Jain, Ritu Sharma | |||||||||
Affilition |
Associate Professor, Department of Management, The IIS University, Jaipur Research Scholar, The IIS University, Jaipur | |||||||||
Pages |
33-36 | |||||||||
Abstract |
This paper deals with the concept of Conspicuous Consumption to gain the theoretical knowledge regarding the same. Numerous articles have been reviewed in order to gain the clarity regarding the concept of Conspicuous Consumption and its association with other variables. Keywords - Conspicuous Consumption, Materialism | |||||||||
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