DOIONLINE 
DOIONLINE Publish In |
International Journal of Advances in Mechanical and Civil Engineering (IJAMCE)-IJAMCE |
 Journal Home Volume Issue |
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Issue |
Volume-5,Issue-4 ( Aug, 2018 ) | |||||||||
Paper Title |
Gender Differences on Shape Preferences | |||||||||
Author Name |
Mittheera Leelayudthyothin | |||||||||
Affilition |
Faculty of Architecture, King Mongkut’s Institute of Technology, Ladkrabang | |||||||||
Pages |
12-15 | |||||||||
Abstract |
Shapes are the basic design elements that have influences on human perceptions. Its specific characteristics that include motivation, perception as well as signal for masculinity and femininity are focused on this study. Gender differences are the subject in rating affective responses. The results can assist communicators and marketers in selecting the ideal shape dimensions to match their target genders. Index Terms - Affect, Gender Differences, Response, Shape Preferences. | |||||||||
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